Lars Müller Publishers 30 Years of Swiss Typographic Discourse AAVVGG

30 Years of Swiss Typographic Discourse , Lars Müller Publishers

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The Typografische Monatsblätter was one of the most important journals to successfully disseminate the phenomenon of Swiss typography to an international audience, as well as spread the burgeoning ideas of the New Wave style. In existence for almost eighty years, the journal was a vital forum for concepts and discussion. Throughout these years, the Swiss typographic journal witnessed significant moments in the history of typography and graphic design.

30 Years of Swiss Typographic Discourse in the Typografische Monatsblätter provides a condensed overview of the period between 1960 and 1990, an era of transition. In the second half of the 20th century factors such as technology, socio-political contexts and aesthetic ideologies profoundly affected and transformed visual language.

This publication features a selection of covers and key images from the journal and presents work by a number of well-known designers such as Emil Ruder, Wolfgang Weingart, Hans-Rudolf Lutz, April Greiman and Jost Hochuli. 30 Years of Swiss Typographic Discourse in the Typografische Monatsblätter enables a greater understanding of the development of late twentieth-century typography and graphic design.